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Karan Chadda

Global digital marketing and communications leader

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Poetry

February 28, 2024

Carousel poem

  • Carousels are the comic sans of UX
  • But on LinkedIn they are the latest flex
  • for organic channel engagement
  • Using a multi panel arrangement

January 29, 2018

Meme of mindfulness

Ten words or fewer,
Frictionless formats,
For unengaged brains.

Attributed to ancient mystics,
Scriptwriters’ creations,
And TED talk orations.

Designed to make you pause,
Admire the sharers’ virtue,
Signaling the fathoms of their minds,

As deep as the children’s end of the pool,
No. As a puddle, a droplet, a globule,
But nothing approaching a tear.

Mindless mindfulness,
Churned out daily,
Curdling the intellectual pantheon,

These 10 words will never be uttered:
My life changed course,
All thanks to a mindfulness meme.

December 18, 2017

Saffron

It’s not hard to grow,
But it is hard to harvest.
Only two threads per flower,
All of them handpicked.
Hands are what make it so valuable.

The warmth of your paella comes from sun-baked skin,
The luminosity of your rice from bright eyes,
The musty smokiness of your stew from another’s sweat.

From their hand to your mouth.
From Kashmir to Kensington.
One person feeds another
across continents.

November 22, 2017

The empty pot

A pebble thrown into an empty pot rattles,
Ricocheting around the void,
Clinking, clanking, echoing.

The social media activist prattles,
A single thought bouncing around his mind,
Typing, posting, retweeting.

There is no nuance,
There is no delete,
His dedication is absolute,
Unless he has to use his feet.

October 14, 2017

Political sketch – 14/10/17

Asked a pointless hypothetical,
Deployed as a ruse,
To score the lead headline,
on the evening news.

The May-bot fluffed it,
A tweetstorm ensued,
Leave and Remain activists,
Need no excuse to feud.

While politicians strategise,
About which Brexit to pursue,
Their chess moves are pointless,
Talk radio’s playing Buckaroo.

Copyright © 2025 Karan Chadda | Views are my own